Introduction to Responsible Gaming
MGM Resorts International has reached a significant milestone in its responsible gaming program, GameSense. The company has certified over 2,000 employees as GameSense Advisors, who are now located across more than 20 properties nationwide. These advisors consist of frontline and executive MGM Resorts employees working in more than 30 company departments.
The GameSense Program
GameSense is an industry-leading responsible gaming program first developed and licensed to MGM Resorts in 2017 by the British Columbia Lottery Corporation (BCLC). The program focuses on positive, transparent, and proactive interactions with guests about how to gamble responsibly. GameSense has been adopted by BetMGM as well. The program’s primary goal is to empower employees to promote responsible gaming awareness and provide enjoyable experiences for guests.
Training and Certification
Throughout the training sessions, team members received comprehensive, research-based responsible gaming training designed to empower them to proactively promote responsible play and address problem gambling concerns through GameSense. Similar sessions were conducted for employees of every MGM Resorts property across the U.S. this year, including the company’s non-gaming establishments such as Shadow Creek Golf Course and T-Mobile Arena.
The Role of GameSense Advisors
GameSense Advisors reinforce player education for guests and employees and are also trained to identify at-risk behaviors, escalate concerns, and provide support and local resources for anyone who may need them. These tools include BetBlocker, a free, fully anonymous gambling-blocking software that prevents access to both legal and illegal gambling sites and apps.
Commitment to Responsible Gaming
MGM Resorts continues to support the American Gaming Association’s Play Smart from the Start initiative and Have A Game Plan. Bet Responsibly. public-service campaign. These programs educate both new and experienced sports bettors on how to make informed decisions while also promoting the use of licensed operators in regulated markets. The company’s commitment to responsible gaming is reflected in its investment in GameSense, which ensures an approach where responsibility is woven into the heart of the MGM Resorts brand.
Industry Recognition
The American Gaming Association has recognized MGM Resorts for its efforts in promoting responsible gaming. David Forman, VP of Research, American Gaming Association, said, “Through initiatives like GameSense, MGM Resorts continues to set a standard that makes responsible gaming an everyday expectation. As the industry continues to expand, it’s well-trained employees who are positioned to drive these important messages forward.”
Conclusion
In conclusion, MGM Resorts International has made significant strides in promoting responsible gaming through its GameSense program. With over 2,000 certified GameSense Advisors, the company is committed to providing a safe and enjoyable gaming experience for its guests. By empowering employees to promote responsible gaming awareness and providing support and resources for those who may need them, MGM Resorts is setting a high standard for the industry. The company’s commitment to responsible gaming is a testament to its dedication to creating a positive and sustainable gaming environment.
